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Pay Per Click Management
Our pay per click management services reduce client costs per click, boost site traffic and increase return on investment.
Search engine advertising services we provide include setup and management of pay per click and display advertising campaigns on Google AdWords, Microsoft adCenter and Yahoo! Search Marketing. We provide services in all major European and Asian languages.
Our team of Google AdWords Qualified Professional includes native speakers of each language, so that we can ensure that your campaigns are appropriately targeted.
Pay per click management services cover the following aspects of any paid search and display campaign:
Keyword Research
Our local PPC experts from each target country will research and select keywords that best describe your products and are popular search queries in their local market.
Campaign Setup & Optimisation
We will then create well structured campaigns with keywords grouped according to relevance in order to maximize the Google AdWords quality score and minimize cost per click.
Ad Copywriting
Experience ad copy writers will develop compelling ad copy to attract the maximum number of relevant visitors, thereby improving click through rates and reducing irrelevant clicks. We will also test ads continuously to improve click quality.
Landing Page Consultation
Usability experts and designers will review your destination URLs and provide tips on improving landing pages to improve the quality score and increase visitor retention and conversion into leads or sales.
We also provide full landing page design and optimization services.
Bid Management
AccuraCast’s proprietary bid management system will be used to implement bid strategy to minimize cost per click and improve ad placement to obtain the maximum number of conversions.
Daily Monitoring and Monthly Reporting
Our PPC campaign managers will monitor your campaigns daily (even hourly during peak season!) to ensure they are running smoothly. We provide monthly reports with as much (or as little) detail as you would like.
Image, Video, Audio, Mobile, Gadgets, Local Search Advertising and more!
We provide advertising in multiple formats, ensuring that our clients are always ahead of the competition and reaching their audience in the most creative ways. We exploit all the available ad formats on Google AdWords so that you can outsmart your competitors on a daily basis.
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